For AW23, I wanted to highlight heritage and innovation—two pillars of Tateossian’s identity. The AW23 Stylebook, "A Legacy of Craftsmanship", was designed to celebrate the timeless materials and expert techniques that define the brand.

From the sourcing of rare stones to the intricate mechanical details in the collection, I built the narrative of craftsmanship as a form of art. The photography captured textures, movement, and precision, reinforcing the idea that each piece is a story of skill, refinement, and enduring style.

I led the art direction, styling, and layout creation, ensuring that every page immersed the reader in the world of Tateossian—where jewellery is not just an accessory, but an heirloom of craftsmanship.